Business: Service Management

Service Management

Business: Service Management

Do you want to study business administration and a focused area of emphasis? Do you enjoy the service sector? If so, pursuing a Bachelor of Innovation in ​Business with an emphasis in Service Management may be right for you.

​Business: Service Management majors possess unique skills and knowledge required to succeed in the service economy and are needed in virtually every organization; in the U.S., approximately 82% of the labor force and 80% of the GDP are accounted for by services.

What do Business: Service Management B.I. students study?

Business is the organized effort of individuals to produce and sell, for a profit, the goods and services that satisfy society's needs. A business, then, is an organization which seeks to make a profit through individuals working toward common goals. The goals of the business will vary based on the type of business and the business strategy being used. Regardless of the preferred strategy, businesses must provide a service, product, or good that meets a need of society in some way. As future business leaders, our graduates will demonstrate: knowledge and application of best practices in core business concepts, the ability to analyze and interpret information to reach conclusions and make effective business recommendations, principle based ethics to make socially responsible business decisions.


  1. Managing Service Operations OPTM 4100

    Prepares students for operations management opportunities in service industries such as financial services, entertainment, hospitality, logistics services, and health care. Focusing on the management of service operations, this course will explore topics in three modules: 1) understanding services, 2) designing the service enterprises, and 3) managing service operations. Sample topics include service strategy, new service development, service quality, service facility location, managing capacity and demand for services, managing waiting line and queuing models, and managing service projects. Equips students with the concepts and tools necessary to effectively manage a service operation, and should provide entrepreneurially-inclined students with the foundation to open their own service businesses.

  2. Experiences in Leadership MGMT 4110

    Through lectures, videos exercises, case studies, and a major project, students learn the needed skills to become effective leaders. Topics covered include building relationships, dealing with conflict, planning, change, teams and the major leadership theories that have been developed.

  3. Money and Banking HRMG 4380

    Presents an overview of the entire Human Resource (HR) function. Topics include recruiting, staffing, human resource planning, employee separation and retention, training and development, career planning, pay and benefits, and human resource information systems.

  4. Service Management and Marketing MKTG 4400

    This course builds and expands on the introductory marketing course by showing adaptations and applications of marketing ideas to the service setting. The service component of business requires a distinctive approach to marketing strategy both in development and execution. In addition, quality service cannot be delivered without understanding and developing the organizational and human resources of the firm. Designed for those students who are interested in working in either traditional service industries or in the service areas of manufacturing industries.

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Get all the details on our Bachelor of Innovation in Business program, including course requirements and a sample degree program.



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